The 9 Sub-Genres Of Horror

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how does representation theory apply to last years work?

I will be talking about the representation of patriarchy and misogyny in horror due to the rise in female protagonists and how their behaviour is stereotypical or subverted. I will be linking this to the five theories and explaining their use, by using The Collector trailer from last years students (jumpscare) to provide examples and reasoning. Mulveys theory states that audiences are forced to view cinematic text via the male gaze. It is largely shown in the victim shots of this trailer. In this trailer, we see this as the first victim is a young teenage girl laying across the cell floor sleeping. We can say this is the heterosexual male gaze as she is shown as an object in the viewers eye, as something to be watched. This shows that the girls purpose is stereotypical and links to the idea that men are better at physically helping themselves – which is misogynistic. However, as the genre is a slasher this subverts the idea as she is likely the ‘final girl’. This signifies a change in...
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media language theory essay 1

Saussure’s semiotic codes like writing codes ie writing in blood on a wall is used to create a theme and to show the meaning. Barthes then added to this by having a literal meaning – denotation and a suggested meaning – connotation. The denotation being the blood writing on the wall whereas the connotations can be the meaning for example blood can be shown as life. Written codes can be used to move on the plot or theme. However due to desensitisation the audience ignores the meaning as it has been repeated. If we want the audience to be scared the trailer has to be more than conventions. I will be evaluating how the different codes can be used in other theories and how they can be applied to my groups trailer idea. Our trailer idea will be using symbolic codes like weaponry. This is shown as the antagonist has claws and sharp teeth that connotates that the weapons are phallic imagery as they penetrate the victim, showing power through violence. This signifies that the monster holds mas...
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how does/will audience theory apply to last years work?

In this essay im going to be applying audience theory. I’m going to be analysing is jawsplitters trailer from last year using examples from their work to evaluate. One of the main points is what age the audience is, in this trailer the aim was at fifteen year olds this is shown through the fact that there is very little violence and only one scene showing any blood. Audiences consume the horror genre for escape as well as an emotional release. However, these are what is referred to as active audience as the audience interacts and uses the content whereas a passive audience only consumes the content at face value. Gebners theory of cultivation states that repeated instances in the media can distort the consumers sense of reality. The trailer shows this as the blood scene at the end of the trailer was stereotypical, it also implies that we are likely to believe that this type of scene due to its regularity in horror. this signifies a change in the audience as they are no longer concerne...
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